Kimpaz, one of the leading brands in the Turkish chemical industry, has refreshed its logo with a minimalist design. The new logo draws inspiration from the innovative stance and energy of the brand. The new logo design of Kimpaz was inspired by “excitement, trust, expertise, maturity, and friendful.” In addition to its logo, Kimpaz has also refreshed its slogan to “The Chemistry of Life” to incorporate its passion and energy for touching lives into its slogan.
Burcu Filiz Gungor, the Deputy General Manager of Kimpaz, said, “For brands, the logo plays a critical role in reflecting the spirit of the brand and conveying their energy. Our new logo fully embodies the new brand identity and perspective of Kimpaz and offers a more dynamic look. For 55 years, the products we have been producing have been highly capable of playing their part in life and touching every stage of it. This is why we have a significant impact on and play an important role in the creation of the phenomenon of life. Based on this impact, we have refreshed our slogan to “The Chemistry of Life”.”
